Airport Advertising in the U.S.

Medium Format Airport Advertising6x12 feet.

With air travel maintaining consistent growth, airports across the United States present prime opportunities for advertisers to engage a captive and diverse audience. From bustling international hubs to regional terminals, airport advertising offers unparalleled exposure to both business and leisure travelers.

Why Choose Airport Advertising?

Captive Audience: Travelers often spend extended periods in airports, providing ample time for brand messages to resonate.
High Dwell Time: Areas like check-in, security, lounges, and baggage claim are frequented by passengers, ensuring repeated exposure.
Affluent Demographics: Air travelers typically have higher disposable incomes, making them an attractive target for premium brands.
Brand Prestige: Advertising in airports can elevate brand perception, associating it with quality and reliability.

U.S. Airport Advertising Formats

Digital Displays

Locations: Strategically placed in high-traffic areas such as terminals, concourses, and baggage claims.
Features: High-definition screens capable of displaying dynamic content, including videos and animations.
Benefits: Allows for real-time content updates and targeted messaging.

Backlit Dioramas

Locations: Commonly found in gate areas, ticketing zones, and baggage claims.
Features: Illuminated static displays that enhance visibility and impact.
Benefits: Cost-effective option with high visibility.

Airport Banners and Wraps

Locations: Suspended from ceilings or wrapped around columns and walls in terminals.
Features: Large-format static displays that command attention.
Benefits: Ideal for brand storytelling and creating immersive experiences.

Experiential Installations

Locations: Designated areas within terminals or concourses.
Features: Interactive setups that engage travelers through virtual reality, product demonstrations, or sampling.
Benefits: Fosters direct engagement and memorable brand interactions

U.S. Airport Advertising Statistics

Passenger Volume: In 2024, U.S. airports handled over 1 billion passengers, indicating a robust recovery and growth in air travel. faa

Market Growth: The global airport advertising market was valued at approximately $4.24 billion in 2024 and is projected to reach $7.43 billion by 2033, with a CAGR of 6.1%. businessresearchinsights.com

Engagement: Studies show that a significant portion of frequent flyers recall and act upon ads they see at the airport.

Airport Advertising

Major U.S. Airports for Advertising Opportunities?

Airport Advertising

Hartsfield-Jackson Atlanta International Airport (ATL): The busiest airport in the U.S., offering extensive advertising spaces.

Los Angeles International Airport (LAX): A major hub with diverse advertising formats available.

Chicago O'Hare International Airport (ORD): Offers a range of advertising options in high-traffic areas.

Dallas/Fort Worth International Airport (DFW): Provides opportunities for both static and digital advertising formats.

Denver International Airport (DEN): Known for its innovative advertising spaces and large passenger volumes.

How do I set up artwork for Airport Advertising ?

48 Feet (14,630mm)

14 Feet (4,267mm)

Average Airport Advertising Billboard setup

Setup artwork at 10% of final print size.

1463mm x 427mm @ resolution of 300ppi

Airports

Introduction

Airports offer a premium, high-attention environment for brands. With long dwell times, affluent audiences, and international reach, airport advertising delivers impact from curb to gate. Whether you want to reach business travellers, families, or global tourists, airports make sure your message lands.

Large Format Digital Screens

High-definition digital screens in terminals, baggage claim, or arrivals areas.

Why use them:

Delivers vibrant, dynamic campaigns to every arriving or departing passenger.
Supports real-time creative updates and animated content.
Best for brands looking to make a big, flexible impact.

Static Billboards

Backlit or printed panels in concourses, entry roads, car parks, and lounges.

Why use them:

Consistent exposure in high-traffic airport zones.
Supports long-term branding or market launches.

Baggage Claim Displays

Ads above or behind baggage carousels, including wraps and cart handles.

Why use them:

Targets passengers during long wait times.
Ensures every arriving traveller sees your message before leaving the airport.

Concourse and Walkway Banners

Large banners or wall wraps across walkways, escalators, or atrium areas.

Why use them:

High-impact creative in spots where people naturally look up and around.
Ideal for launches, sponsorships, or large-scale announcements.

Jet Bridge and Gate Area Ads

Panels or wraps along jet bridges and in boarding areas.

Why use them:

Catches travellers as they prepare to board or deplane.
Opportunity for focused messaging to a captive audience.

Security Tray and Checkpoint Branding

Ads on security trays and screening areas.

Why use them:

Unique, unavoidable touchpoint with every traveller.
Reinforces your brand during a key pause point in the airport journey.

Retail and Duty-Free Activations

Digital or print displays inside retail and duty-free shops.

Why use them:

Targets shoppers with offers when purchase intent is high.
Supports product sampling and premium activations.

Floor Decals and Window Clings

Branded graphics on terminal floors or glass surfaces.

Why use them:

Adds extra brand presence in areas with strong foot traffic.
Supports campaigns that need to surround and engage.

Airport Shuttle and Car Park Ads

Wraps on shuttle buses and ad panels inside car parks.

Why use them:

Reaches travellers before and after flights.
Useful for targeting airport staff and frequent flyers as well as passengers

Let's Elevate Your Brand

Ready to make a lasting impression on millions of travelers? Contact us to explore tailored airport advertising solutions that align with your brand objectives. Call us at: 1-800-BILLBOARD

Email: sales@billboardsamerica.com or