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Troy Billboards Advertising.

Billboard Advertising in Troy, Alabama

Troy, Alabama offers distinctive billboard advertising opportunities thanks to its strategic location at the crossroads of US Highway 231 and State Route 87, the main arteries for daily commuter and college traffic in Pike County. With six available static billboards-including five poster units (10'6" x 22'9") and one junior poster (12'0" x 24'0")-advertisers capture repeated impressions from both local residents and transient audiences heading to Troy University, major retail zones, or connecting cities.

The local audience in Troy is notably diverse, balancing a steady base of university students, families, and regional commuters. Retail and service sectors remain active along the 231 corridor, drawing daily movement from neighborhoods like Parklane, Murphree, and the area surrounding Troy University. High-visibility coverage is essential for businesses in Troy, given the combination of student flux, out-of-town visitors, and a local workforce that regularly traverses the same key corridors and intersections.

Billy, the AI media planning assistant at https://www.billboardsamerica.com/billy, is available to help advertisers build a custom media plan for billboard campaigns in Troy, Alabama. Billy aligns campaign recommendations with the realities of local movement-like commuter peaks on US 231 or retail surges near the downtown square-while helping businesses understand which formats and locations fit their objective. Using Billy means advertisers can confidently plan and execute targeted, efficient outdoor campaigns based on Troy’s real viewing patterns.

Why Advertise on Billboards in Troy?

  • Critical Corridor Coverage: US Highway 231 and State Route 87 see consistent cross-town and visitor traffic, giving advertisers unmatched exposure to Troy’s core population flows.
  • University and Local Community Access: The presence of Troy University means businesses benefit from regular turnover and inflow of new students and visitors, creating fresh audience opportunities year-round.
  • Retail-Driven Movement: With major shopping zones separated from residential clusters, outdoor ads on the right routes repeatedly catch consumers en route to stores and services.
  • Day-Long Visibility: Static billboards hold attention throughout the day, ensuring messaging reaches commuters during both morning and evening peak travel along major roads.
  • Localized Frequency: Strategically placed posters along neighborhood arteries reinforce brand recall among Troy’s local families and workforce.
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Top Billboard/Bulletin Locations in Troy

We offer access to both traditional and digital billboards across prime locations:

  • Downtown & Main Streets: Troy's historic square and adjoining streets are central for local commerce, dining, and university events, making these areas prime for consistent repeat impressions from students, families, and workers.
  • US Highway 231 Corridor: The main north-south route bisecting Troy, US 231 is the principal conduit for daily commuters, university traffic, and regional travel heading toward Montgomery or Dothan.
  • Troy University Vicinity: The extended campus area attracts high activity from students, staff, and visitors, influencing foot and car traffic patterns around George Wallace Drive and University Avenue.
  • Major Retail Zones: Areas near retail centers such as the Troy Marketplace and along Elba Highway consistently draw both local shoppers and weekend out-of-towners.
  • Residential Suburbs: Neighborhoods like Parklane, Murphree, and Hunter’s Mountain support routine local movement, school traffic, and family errand runs, making static posters in these areas effective for repeated reach.

Billboard Types Available With Associated Costs

Types of Outdoor Advertising We Offer in Troy:

  • Static Poster Billboards along commuter highways and retail approaches for reliable frequency.
  • Junior Poster Units in mixed-use areas for cost-efficient neighborhood or campus targeting.
  • Larger-Format Billboards (junior poster and poster size) offering dominant presence in high-traffic corridors.
  • Localized Poster Coverage for residential insight and repeat daily impressions.
  • Flexible Area Buy Across Troy’s main ingress and egress points, selecting from available static formats.

Pricing:

  • Static Posters in Troy (5 available): $2,000 - $5,000/month
  • Static Billboards in Troy (6 available): $3,000 - $12,000/month
  • Street-Level Posters (5 available): $2,000 - $6,000/month
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Want to Advertise in Troy?

With six static billboard faces-including prominent coverage along US Highway 231, near retail and campus areas-advertisers can consistently reach Troy’s core audience of commuters, university students, shoppers, and local residents as they travel the city’s key corridors.
Email: sales@billboardsamerica.com

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